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A Comprehensive Guide to Google Ads Search Certified Digital Marketing


google marketing jobs

google marketing jobs

Google Ads Search Certification provides professionals with the skills and knowledge to successfully manage Google Ads campaigns. This certification imparts professionals with the appropriate skills and tactics to structure, optimise, and measure campaigns. The certification is a valuable resource for anyone looking to excel in their Google Ads campaigns.


Gaining Certification

In order to become certified in Google Ads Search Certified Digital Marketing, applicants must pass the relevant exam. The exam comprises of a series of multiple choice questions to assess the applicant's competency of Google Ads Search advertising techniques and platforms. It also assesses the individual's understanding of the best practices relating to Google Ads Search campaigns.

google marketing jobs

google marketing jobs

Exam Before Certification

Google Ads Search certification applicants are expected to possess a general understanding of Google Ads Search Campaigns, and Digital Marketing . Moreover, they should have experience in Google Ads Search campaigns, from planning to execution. During the exam, applicants must demonstrate that they understand search engine marketing principles, how to optimise a campaign's performance, how to apply best practices for targeting & audience inclusion, and reporting & analysis.


Benefits of Becoming Certified

Once individuals have attained the Google Ads Search Certified Digital Marketing they will benefit from having access to the key features designed to help advertisers manage their campaigns. Furthermore, Google Ads certified professionals have a clear understanding of technology solutions across the digital landscape, with skills not limited to just Digital Marketing , but also including social media .

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digital jobs

Re-certification

To maintain the certification, professionals must annually re-certify. To do this, they must pass the re-certification exam. This exam assesses the individual's knowledge of platform capabilities and the latest changes in the world of search engine marketing.


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